An AI influencer is a fictional person with a face that stays the same, a life that makes sense and a feed that says it's AI. The order that works: pick a niche, describe the person, lock the face in a reference sheet, plan the first nine posts, then keep a rhythm. The example throughout is Aiko, one of Dittoshot's sample personas.
1. Pick a niche before a face
The niche decides what you'll photograph for months. A junior architect who boulders gives you trams, drawing boards, climbing walls and a balcony full of plants. A generic "lifestyle" persona gives you the same café forty times. Pick a job, a hobby and a city: each one is a set of places and routines.
2. Describe the person in two sentences
Write what a stranger would notice in three seconds: age range, skin, hair with its cut, eyes or brows, one or two marks, build. Leave out clothes and beauty words, and never describe a real person. This is Aiko's:
Aiko: “Woman in her mid 20s, East Asian, fair skin with light freckles, straight black hair in a blunt bob with bangs, narrow face, small silver hoop in her right ear, petite build”
The details are in how to describe a fictional person.
3. Lock the face in a reference sheet
Generate a front portrait, a three-quarter view and a full-body shot once, and use all three as references for every photo after. Treat the sheet as canon: if it put a mark on the other side, that's now their side.
4. Give them a one-line bio
The bio is where scenes come from. Aiko's says she sketches on her commute, climbs twice a week and keeps too many plants: three scenes before you've thought of one. In Dittoshot, leave the scene empty and it writes one from the bio.
5. Plan the first nine posts
Nine is a full first screen of a profile grid. Split it three ways, the job, the hobby and home, and vary the rest:
- Distance: some close, some waist-up, some full figure.
- Time of day: morning, afternoon and evening light look different, and a feed that's always golden hour looks staged.
- Hands: give them something to do. A pen, a watering can, chalk.
Stuck for a niche? Start from one of ten AI influencer ideas.
6. Check every photo for drift
Compare each new photo with the sheet: hairline, brows, marks, build. Dittoshot scores identity and realism and retakes a photo below 7 out of 10, but look anyway. A face that drifts slowly is the thing followers notice. More in how to keep the same face in AI images.
7. Keep a rhythm you can sustain
A few posts a week that fit the life beat a burst of thirty and then silence. Write the week's scenes in one sitting, generate them, and post them over the week. Keep a note of what happened, so the coffee shop from Monday is still the coffee shop on Friday.
8. Say it's AI
Put it in the bio and use each platform's AI label. On Instagram that means switching on the "AI-generated profile" label; see the Instagram rules for AI influencers. TikTok requires a label on realistic AI images of people, and in the EU the AI Act has required disclosure for professional use since 2 August 2026. See how to disclose an AI persona.
What it costs
In Dittoshot a person is 11 tokens and each photo is 5, so a person plus a nine-post grid is 56 tokens. You get 16 free at sign-up and packs start at $5 for 50. Create your AI influencer.